Animal Hospital Veterinary Blog Articles

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Creating Sharable Veterinary Social Media Posts

Although you might be unable to find the magic formula for success in your content that causes it to go viral. There are, however, a few methods you may use to help get your articles seen by more pet owners. Empathy It’s vital for pet owners to feel that you understand their needs and that […]

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Should Your Veterinary Website have a Blog?

Your veterinary practice’s website will not be complete without a blog. But do you know which topics relating to veterinary care you should cover? A blog’s main functions are educational and informative, but it also needs to address queries people type into search engines. Choosing the proper subject for your veterinary blog can boost your […]

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Is the veterinary industry recession-proof?

Is the veterinary industry recession-proof?

Our Founder and CEO gave his perspective in a recent LinkedIn thread that posed this question. Of course, no one can predict the future, as Barbara mentioned; however, in my opinion, the #veterinary industry will have to embrace modern technology solutions for #vetmed practices to maintain or exceed the profitability levels enjoyed before the pandemic. […]

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Veterinarians should be aware of changes to Facebook’s news feed.

In July, META (parent company of Facebook) announced a major change to Facebook’s news feed: it has been divided into two parts! The Home tab offers items recommended to users based on their activities on the app, while the Feeds tab displays content from people, pages, and groups that the user is following. The goal […]

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Always Own Your Veterinary Website

So you’ve opened up your own veterinary hospital and are an independent veterinary practitioner.  Congratulations are in order. You are in control of your own destiny and not bound by the corporates and conglomerates who dictate how you run your business. The future continues to look bright for you.However, when it comes to your online […]

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Social Media – Be Where Your Customers Are

We just published a new video that discusses the need for veterinary social media marketing efforts to be focused on where your customers are. Don’t worry about being on Twitter or Snapchat if most of your customers are on Instagram, Facebook, and Tiktok. While social media platforms are free to use, there is a right […]

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How to use Social Media as your Competitive Advantage

Social media can be a fantastic platform for promoting your brand. It may even be an effective tool for developing your personal brand. Social media is utilized by 78 percent of adults, making it an excellent platform to connect with others. Although cute animal videos and funny memes attract a lot of attention on social […]

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How To Compete as an Independent Animal Hospital in a Veterinary Conglomerate World of MARS

These days there is an increasing amount of smaller independent animal hospitals and veterinary clinics being acquired by large private equity-funded corporations, with VCA/MARS being one of the largest players. This article addresses ways the smaller veterinary practices can maintain their independence while competing aggressively against the corporate conglomerates.

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TikTok Marketing Strategies for Animal Hospitals in 2022

There is so much buzz around the social media platform TikTok that one cannot help but consider the platform in any veterinary marketing plan. In fact, we’re even starting to dip our toe into the frenzy surrounding TikTok for our own marketing. So let’s first take a good look at some of the facts surrounding […]

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Veterinary Website Design

Today’s modern veterinary websites are designed to provide website visitors with immediate access to veterinary services and information that they need. Veterinary clinic websites are more than just an online brochure. Your website should do much more than tell potential clients about your practice, it should provide them with what they need to know in […]

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