Animal Hospital Veterinary Blog Articles

In the midst of bustling activity at your animal care facility, it might be tempting to dismiss the importance of your digital footprint. However, your online image is crucial for long-term growth and profitability, because it matters immensely to your clientele. Neglecting your digital presence could mean that potential clients overlook your practice.  Here at […]

While it may be a tempting strategy to garner more positive reviews to attract new clients, review-gating is increasingly becoming a hazardous venture for veterinary practitioners. If you’re unclear about what “review-gating” entails, let’s start with an understandable definition. Pet owner review-gating is when a veterinary clinic tries to govern the reviews they receive by […]

April 24, 2023 – Location: (Parsippany, NJ) – The VET Marketing Agency, a leading marketing agency specializing in serving the veterinary industry, is excited to announce the launch of its latest eBook, “Creating a Digital Marketing Plan for Animal Hospitals.” This free, comprehensive eBook is designed to help animal hospitals develop a robust digital marketing […]

In the ever-growing competition for higher rankings and more search engine visibility, reviews have become increasingly important. Not only do reviews affect where your website ranks in search results, but they’re also one of the most significant factors that consumers take into account when making decisions about whether or not to buy from a business […]

Are you a veterinarian working in an animal hospital? First of all, congratulations! You are one of the few people who can spend their time with animals and make good money at it. Many veterinarians become frantic when they learn that the majority of their patients skip out on additional services. If this is happening, […]

These days there is an increasing amount of smaller independent animal hospitals and veterinary clinics being acquired by large private equity-funded corporations, with VCA/MARS being one of the largest players. This article addresses ways the smaller veterinary practices can maintain their independence while competing aggressively against the corporate conglomerates.

A recent veterinary job satisfaction survey, conducted by the Veterinary Hospitals Managers Association (VHMA) surfaced some key insights we wanted to share with you here. When asked, “How satisfied are you with your current work hours?” 238 survey respondents answered: 13% extremely satisfied 38% very satisfied 32% moderately satisfied 10% slightly satisfied 7% not at […]

Visits to veterinary hospitals have spiked amid the COVID-19 pandemic, particularly among pets owned by those struggling financially. Most animal hospitals have seen their businesses increase three-fold in the last 18 months, while veterinary doctors and staff remain increasingly overwhelmed in dealing with the volume of pet patients. While tensions may run hot, every animal […]

As a veterinary practice, you want to provide the best care for your patients. But how can you do that if they never come back? It’s important to keep your customers engaged with what is going on at your animal hospital or clinic. In this blog post, we will discuss ways that you can keep […]

While it is an accepted fact that Google’s search engine algorithm has changed quite a bit over the years, one thing still remains true − people use search engines to find information about veterinary services in their area. When someone searches online for veterinary providers in a specific geographic location, chances are they want to […]