Animal Hospital Veterinary Blog Articles

April 24, 2023 – Location: (Parsippany, NJ) – The VET Marketing Agency, a leading marketing agency specializing in serving the veterinary industry, is excited to announce the launch of its latest eBook, “Creating a Digital Marketing Plan for Animal Hospitals.” This free, comprehensive eBook is designed to help animal hospitals develop a robust digital marketing […]

Your veterinary practice’s website will not be complete without a blog. But do you know which topics relating to veterinary care you should cover? A blog’s main functions are educational and informative, but it also needs to address queries people type into search engines. Choosing the proper subject for your veterinary blog can boost your […]

So you’ve opened up your own veterinary hospital and are an independent veterinary practitioner.  Congratulations are in order. You are in control of your own destiny and not bound by the corporates and conglomerates who dictate how you run your business. The future continues to look bright for you.However, when it comes to your online […]

These days there is an increasing amount of smaller independent animal hospitals and veterinary clinics being acquired by large private equity-funded corporations, with VCA/MARS being one of the largest players. This article addresses ways the smaller veterinary practices can maintain their independence while competing aggressively against the corporate conglomerates.

There is so much buzz around the social media platform TikTok that one cannot help but consider the platform in any veterinary marketing plan. In fact, we’re even starting to dip our toe into the frenzy surrounding TikTok for our own marketing. So let’s first take a good look at some of the facts surrounding […]

Today’s modern veterinary websites are designed to provide website visitors with immediate access to veterinary services and information that they need. Veterinary clinic websites are more than just an online brochure. Your website should do much more than tell potential clients about your practice, it should provide them with what they need to know in […]

“This is the oldest trick in the book. Provide an animal hospital with a brand new shiny website that can only operate on the agency’s proprietary content management system,” said DJ Vallauri Founder and CEO of the VET Marketing Agency. “Should your relationship go awry or you just simply decide to work with another agency in the future, you will not be able to operate your website as it won’t operate without the proprietary CMS.”

A recent veterinary job satisfaction survey, conducted by the Veterinary Hospitals Managers Association (VHMA) surfaced some key insights we wanted to share with you here. When asked, “How satisfied are you with your current work hours?” 238 survey respondents answered: 13% extremely satisfied 38% very satisfied 32% moderately satisfied 10% slightly satisfied 7% not at […]

Now that mobile internet users have surpassed desktop users it’s critical for your veterinary practice to enable consumers to engage with your animal hospital in a seamless mobile experience. Veterinary website design is the key to providing just that. Consumers Prefer Mobile over Desktop According to the Pew Research Center, Americans are turning away from […]

Make sure your social media account profiles are all up to date with your hours, about us section, phone etc. Your critical business information. And, be sure you’re posting on your social media accounts at a minimum 2-3 times per week. You want to also focus on Facebook and Instagram as your primary social media […]